Create your perfect brand!
Your brand is the face of your business. Getting it right is super important. And with the pressure to get it perfect, you can feel a little intimidated! This digital workbook will walk you through the five steps to creating the brand that captures exactly who you are, what you do and how you help your target audience.
With helpful tips, easy-to-use workpages, and guided prompts, you’ll create your brand effortlessly and intuitively.
When considering your brand, a lot of people just slap a few colors and fonts together, and call it done. But branding is more than just the look of your graphics or website. Branding is the emotional connection you create between your business and your audience.
I created this workbook based on my years of experience with my clients. These are the exact same worksheets and training I give my clients when we create their brand. I wanted to make it easier for brand new business owners, coaches, bloggers and service providers to create a brand that truly reflects their goals and values.
We start with who you are, as a business. Decide on your message and your business values. Then define what you sell and how you help your audience. Finally, we look at who your target audience is, and what they need from you. When we’ve got all the details, we put it together in a cohesive look, sound and feel that instantly shares your business at a glance.
This workbook turns an agonizing period of indecision and uncertainty into a thoughtful, deliberate process. Create your brand on purpose with Branding for Beginners.
What you get inside:
- Branding tips
- Business identity worksheets
- Product development worksheets
- Ideal client worksheets
- Brand element checklists
- Color theory
- and more!
Do your readers know who you are? Do you know who they are? The exercises in this workbook will help you narrow down your market, determine your business identity, and show you how to tell the world exactly what your business is about, all while helping you get creative and enjoy the process.
You get thought-provoking worksheets, simple check-the-box checklists, and clear explanations for why you want to choose the right color, font, style, and voice of your brand. No more haphazardly guessing!
Develop a true business brand easily with the Branding for Beginners workbook.