Life happens. Sometimes you need a business when life changes. And this can be drastically different than what you planned. I interviewed Patricia, owner and founder at Syt Biz. Patricia is educated in psychology but now has a thriving business in web design.
Tell me about your yourself.
I’m originally from the Philippines but I’ve been living in Maryland since 1993. I met my husband in elementary school and we got married when I was 21. We have one daughter, Isabelle. No pets but she keeps asking for a fish and eventually we may give her one because it’s less messy than the dog she’s been asking about for a while.
Before I started my business, I planned to work in the field of psychology. I have 2 degrees in Psychology, including a Master’s degree in Industrial/Organizational Psychology.
But life happened, and I needed a business when life changes. So one day I decided to make the jump to being a full time business owner. When the time came to decide what kind of business to start, it made sense to do something computer related because I’ve been using computers in one form or another since I was 6 years old.
A fun fact about me? I don’t think I have a favorite snack but whatever it is, cheese is probably involved. My hobby is reading, I have a personal goal to collect all of Harlan Coben’s books.
What is your business?
My company is called Syt Biz, which I run with my twin sister/business partner. We are WordPress designers for mompreneurs who don’t have the time, energy, or knowledge to create a website that attracts their ideal clients. We create a professional website for them, so they have more time to do the work they love.
How long have you been working with your business?
My twin sister and I launched our first business in 2010 but we’ve gone through changes since then. The current version of our company, which focuses on WordPress design, started in 2014.
Why did you want to work from home and work for yourself? What is your “why”?
I took a corporate job right out of college because I was ready to start making money, I didn’t even really know what the job was before I signed on. Less than a year later I was already burned out. I needed a business when life changes. I chose to work from home so I can create my own schedule and put my family first.
Why did you start this business? Did you look into any other business ideas? Have you tried any others before this one?
I started this business because I needed more flexibility in my work. When my sister and I first started we were virtual assistants handling a variety of tasks. We also tried doing project management and social media assistance. In the end we landed on website design because it’s what we really enjoy. And WordPress offers an easier platform (for us and our clients) than previous design options.
How many hours do you work every day or week? What kinds of things do you do to make money?
I work about 20 hours a week, mostly on the weekend because that’s when I have the most free time.
We sell website packages. We also have a VIP program where we provide ongoing website management for our clients. Adding passive income is a goal for us this year so we’re getting ready to launch a workbook and online course.
How long did it take to see your first sale? How long did it take to make a profit?
I honestly don’t remember how long it took to see our first sale but I do know that we’ve been profitable pretty much from the start because our overhead costs are so low.
What kinds of expectations should someone new to online business and working from home have?
I think that there’s a lot of misinformation out there. Some people say you can get rich while barely working, while others make it seem like the only way to make tons of money is to burn yourself out. I’ve found that it’s somewhere in the middle.
Clients aren’t going to land in your lap. You do have to do the work and it can be a pretty uncomfortable process to get there. At the same time, you don’t have to sacrifice your health or sanity to build a thriving business. And you can build a business when life changes.
My best month in business to date was when I took time off to celebrate multiple birthdays and the Christmas holiday. It goes to show that you don’t have to be working 24/7 to be successful.
Anything else you would like someone to know about you or your business?
A couple of years ago we launched a passion project called Operation Syt Launch, which provides discounted website services to people who are affiliated with the military community. My twin sister is a former Army wife and it’s our way of giving back to the community that has given her so much.
How can someone connect with you?
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